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Tastemaker: Alfonso Garcia of Atlas

In addition to helping outfit stylish fellas at Walnut Creek’s Atlas, Alfonso Garcia has become a pro at blending new and vintage, working in subtle accessories, and rocking a bowtie. We got him to share his favorite picks and tips!

On your next trip to downtown Walnut Creek, pop into eye-catching men’s boutique Atlas for some tailored advice from style expert Alfonso Garcia. Garcia is fond of pushing the limits, and his wardrobe is full of surprises. His pulled-together ensembles make menswear seem effortless, especially when tastefully embellished with details like bracelets, brooches, bandanas, and bowties. Out and about, the Orinda resident, 36, can be spotted sipping wine at Va de Vi and sharing small plates at Sasa or Eleve, while always looking cool in designers such as Tom Ford, Etro, Dsquared, and Dolce & Gabbana.

Personal Style

Garcia’s outgoing personality is reflected in his combination of new and vintage pieces. “I like to experiment with new styles because I don¹t want to look like every other person.” He suggests spending a little bit more money on tailoring to get a personalized fit.

Stack, Wrap, Layer

Add interest your outfit with texture and color by stacking bracelets and wrapping bead strands over bandanas tied to your wrist. “It just adds a little bit of funk.”

Trendy in Seconds

Rushing out the door, Garcia tends to grab a sports blazer or cardigan, which he thinks every man should keep in his closet. “You can do so many things with those items. It can take you from day to night within seconds.”

All about Details

A lost button acts as the perfect excuse to try Garcia’s detailing tip. He suggests swapping a different button or substituting a cuff link into an empty buttonhole to change the whole dynamic of a piece. “I also use vintage brooches, one of the things we’ll see going into fall.”

Bowtie Lesson

Bowties have made a comeback since Frank Sinatra’s days, but they’re not always easy to pull off. Garcia advises newbies to pretend to tie a shoe, but not to worry about making it perfect. “Tying your own bowtie has to be unique. It’s all about the imperfect details.” For guys who haven’t yet warmed up to the trend, he suggests a slim tie as similar replacement.

European Inspired

Glossies such as V Magazine and GQ spark Garcia’s fashion creativity, as well as blogs like the Sartorialist. His refined outfits resemble the American version of the trendsetting European. “Guys don’t tend to follow the trends until they see them on someone else. Once they start seeing it, they’ll believe it.”

Raising the Waist

Although men’s fashion reflects the recently lowered waist, Garcia is keeping his eyes out for a high-waisted pair of pants in a fun color to pair with a crisp, white oxford. But he suggests making a gradual switch when experimenting with new waistlines. “My advice for guys not as daring is to avoid going from one extreme to the next.” 

Atlas, 1356 N. Main St., Walnut Creek, (925) 933-8050, atlasshops.com.


Want more men's fashion? We'll be bringing it to you all week! Check out our Boutique Peeks of Walnut Creek's Pelican Rock and Venture Men's Goods in Lafayette, plus a how-to rundown from Todd Weinberg of Danville's Edge.



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